Disney Digital Network creates high quality, digital-first stories and delivers them to Millennial and Gen Z audiences through the platforms and influencers they know best. The network, which reaches over one billion followers and publishes more than 6,000 pieces of content every month, is made up of editorial sites, more than 300 social media channels, and a curated network of hundreds of influencers.
Disney is not only one of the most loved and trusted brands among kids and families, but also the most intimate brand for Millennials. Disney stories and characters mean something to people, and that very personal connection is at the heart of everything we do.
Disney Digital Network has a full-spectrum of marketing services including co-branded Disney-quality content for Gen Z and Millennial audiences that are distributed at scale through micro-content, short-form video, and social media influencers across all major platforms. Through diverse distribution options, deep relationships with the largest platforms (Facebook Anthology, Twitter Amplify, and YouTube), and powered by Disney first party data – we bring a robust slate of solutions to advertising partners.
All of this is packaged for advertisers through an in-house marketing services group, Disney Co/Op, and their four key areas of expertise: custom branded content, audience & distribution, data & insights, and influencer marketing.
Disney Digital Network offers uniquely Disney IP storytelling, targeted audiences, mobile, video, content, influencers, and data, all at scale, making up a spectrum of services for modern brand advertisers.
To discuss potential partnerships, please contact us at DisneyDigitalNetworkSales@Disney.com.